Knowing which elements work best in your marketing is invaluable information. You can analyse every aspect of your cloud.IQ campaigns from your own analytics reporting dashboard. Compare results from different emails and site overlays and drill down to the smallest details. Do 2 for 1 offers work better than 50% off deals for some customers? Does red text result in more opt-ins than blue? Run automatic A/B tests to discover how to fine tune future campaigns and maximise your online revenue.