There are 3 steps to achieving conversions within email marketing and it’s necessary to get each of them right as they can all impact (either positive or negative) the success of your email marketing campaign.
This webinar reveals the 3 step process to achieving conversions within your email marketing and how all 3 steps are as impactful as each other – so it's essential not to neglect any of them!
You'd be surprised how many people consider the email only, but each stage of the journey to conversion needs careful consideration to get the best results. The landing page you might be trying to drive your customers too is just as critical.
- Effective ways to convert your subscribers to open and read your email
- How to stay focused on the objective of your email
- Converting your subscribers to click and action your email
- The power of persuasive cues and techniques
Designed for eCommerce businesses and delivered by Kath Pay, international email marketing and conversion trainer for eConsultancy. She's worked with and trained brands including Paul Smith, Marks and Spencer, Schuh, Co-operative Group, Argos, Next, Asda, Expedia, Net-a-Porter, Secret Escapes, Dixons, Adobe, Facebook, VisitScotland – just to name a few.