98% of online shoppers leave a website without making a purchase. Watch this webinar and learn how to capture more customer data before a visitor leaves, so you can start a dialogue and nurture more customers through to conversion.
You also maximise the resource and budget spent in driving traffic to your site in the first place.
Included in this webinar:
- Different ways to optimise your website to capture data more easily
- The three V's required in a subscriber form
- How to ensure your call-to-action's are compelling
- What tools can help you make the most of this and help to increase your sign-ups
As Christmas gets closer, your website visits start to climb to their peak, so this is a great opportunity to ensure your site is optimised to capture as much customer data as possible.
Kath is an international speaker and trainer on email marketing and conversion for Econsultancy as well as the Institute of Direct and Digital Marketing (IDM). She's worked with and trained brands including Paul Smith, Marks and Spencer, Schuh, Co-operative Group, Argos, Next, Asda, Expedia, Net-a-Porter, Secret Escapes, Dixons, Adobe, Facebook, VisitScotland – just to name a few.