HOW TO CREATE A PERSUASIVE CUSTOMER JOURNEY

on-demand webinar

A successful customer journey more often than not, is an easy journey. However usability is just the first step, layered upon this is ensuring that your journey is also a persuasive one.

This webinar explores common ecommerce journeys and provide examples of how to make each step of the journey a persuasive one.

By applying proven techniques and thinking like a persuasion architect, you’ll not only be helping your customers, but also generating more revenue as you persuade them through to conversion.

Watch this FREE webinar and learn:
_ How to make sure your customer journey flows easily so the barriers to conversion are minimised.
- Using the right sign-posts at the right time and the various tools available to help you nurture your customers through to conversion.
- How to apply the principles of persuasion to help you and your customers achieve your objectives.

Kath PayYour speaker: 
Kath Pay
@kathpay
Marketing Director, Cloud IQ

Kath lives and breathes marketing, she is not only a world renown speaker and trainer but practices her art in the senior management team and as the Marketing Director of e-commerce conversion experts - Cloud IQ. 

She is recognised as the UK’s leading Email Marketer and heads up training for Econsultancy as well as the Institute of Direct and Digital Marketing (IDM). 

Some of the retail and B2C brands she has either trained or helped are: Bally, Barbour, Paul Smith, Marks and Spencer, Wallis, Schuh, Co-operative Group, Argos, Next, Asda, Jaeger, Mont Blanc, Expedia, Net-a-Porter, Secret Escapes, George, Dixons, Bookatable, ShopRush, Adobe, Facebook, VisitScotland – just to name a few. 

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We offer website abandonment and conversion technology that boosts online revenue for businesses, by optimising the customer journey to purchase. Affordable cart recovery and overlay technology plugs conversion weak spots throughout the path to purchase, turning website browsers into buyers. To find out more, request a free trial

Backed by private investment firm Bridges Ventures, cloud.IQ have a fast growing team in London and Sydney with clients including Snow + Rock, Lyle & Scott and Woodhouse.


 

We offer website abandonment and conversion technology that boosts online revenue for businesses, by optimising the customer journey to purchase. Affordable cart recovery and overlay technology plugs conversion weak spots throughout the path to purchase, turning website browsers into buyers. To find out more, request a free trial

Backed by private investment firm Bridges Ventures, cloud.IQ have a fast growing team in London and Sydney with clients including Snow + Rock, Lyle & Scott and Woodhouse.

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